Canyon College offers students enrolling in the Bachelor of Arts in Communications
degree program, a unique opportunity to earn their BA degree entirely online!
The online Bachelor of Arts in Communications degree program offered through the Canyon College
communications and journalism school is an external degree program requiring guided independent
study. The Bachelor of Arts in Communications degree program is a campus free home study program
offered online and not a correspondence study program delivered by mail. Enroll today to start
your online Bachelor of Arts in Communications degree program!
Online Class Rooms
Department: Journalism and Communications
Program: Bachelor of Arts
Major: Advertising
Select your class room below and enter your user name and password when requested.
Foundation Courses:
JC325 - Theories of Communication
JC335 - Sociology of Mass Communications
JC453 - Studies in Intercultural Communications
Core Courses:
JC304 - Principles of Advertising
JC316 - Visual Communication Concepts
JC324 - Advertising Presentation
JC337 - Layout & Design Strategies
JC358 - Persuasive Communication
JC378 - Communication Research Methods
JC418 - Advertising Copywriting
JC455 - Media Planning & Analysis
JC461 - Advertising Design & Production
JC475 - Advertising Campaigns
JC492 - Capstone Project (Required)
Electives:
JC306 - Theory & Influence of Media
JC318 - Persuasive Writing
JC478 - Mass Media Law & Regulation
BU350 - Principles of Marketing
BU402 - Marketing: Demographics, Trends and Theory
BU410 - Direct Marketing
BU427 - Internet Advertising
BU453 - International Marketing: Policies & Laws
BU486 - Marketing Policy & Strategy
BU489 - Marketing Management
Canyon College
111 Poplar Street
Caldwell, Idaho 83605
tel: 208-455-0010
fax: 208-455-0040
www.canyoncollege.edu
©2007 Canyon College